Taste of London Exhibition Stand – Plenish

The brief

Plenish, the premium juice cleanse company, were looking for an innovative and exciting stand design for the Taste of London Festival – a high-end outdoor food event. – Plenish would be promoting their new ‘Water+’ product at the show and really needed a stand that was fun, inviting and interactive.

The solution

We worked closely with the Plenish team as they brought some fantastic ideas to the table including a photoshoot area with a ‘living’ wall where visitors to the stand could take a ‘selfie’. We created a white frame for this faux foliage wall fixing and also had a shelf with moveable lettering to encourage customers to interact with the display and for the staff working the stand to change the messaging as and when they wanted. This had the result of keeping the ‘selfie wall’ fresh and inviting.

Plenish also requested a fairly large counter with space underneath for a fridge so they could store stock and keep personal items out of the way. We produced a large angular counter with a white laminate finish and printed artwork to cover the front and sides of the unit. This made the counter both light weight and reusable as the graphics could be removed and replaced with new graphics if needed at another show.

Behind the counter there was a 5-metre-long wall which we covered in a branded fabric graphic which created a seamless finish and kept the artwork crisp.

The Graphic Mill team constructed the stand before the event with plenty of time for the client to set up their staff and get ready for the busy event!

Plenish were extremely happy with the finish and had a stand that was visually stunning, worked practically and drew in the crowds.