The Solution

In order to create the Soupologie window display for Whole Foods Market, we worked closely with Soupologie’s trusted freelancer, Hannah Meur to come up with a solution that would both work in the 3m x 3m window and look visually stunning. We used Hannah’s 2D design elements to create a 3D visual to present to the Soupologie team before commencing with the window display build.

In order to brand the Soupologie window display, we applied vibrant window vinyls to the inside of the window and in order for it to really stand out – day and night, we added six cool white LED floodlights to illuminate the entire window display.

We created the 3D soup pots by cutting to shape 5mm polystyrene foamex board and cleverly working with the top of the plinth to support the pots without any visible fixings.