It can be challenging to measure the return on investment for exhibitions and events. Returns aren’t always immediate even though costs are. There needs to be more of a reason to attend an exhibition or event than ‘we’ve always done it’. There are lots of reasons that you should attend an exhibition and finding your ‘why’ for attending to come down to any of them. We’ve put together a list of potential reasons to attend your next exhibition.[Read more…] about Justify your exhibition costs
How do you get the best from your exhibition stand?
Work out your goals
If you want your exhibition stand to perform for you, you need to know what you are trying to achieve, perhaps you are trying to bring awareness to a new product, re-brand an existing product or launch in a new market.[Read more…] about 6 Tips for Getting the Most From Your Exhibition Stand
Continuing our series on attending your first trade show today we are focusing on the exhibition itself, what to do whilst you are there to make the most of your investment.[Read more…] about Top tips for your first trade show or exhibition part 2
Attending your first trade show can be nerve-wracking, done right your first trade show should be successful and a launch pad for future endeavours. If you have never exhibited before it can be hard to know what to expect as well as the pitfalls to avoid. We’ve put together these top tips to ensure you achieve success. This week we are looking at pre-show prep and next we will look at the show itself.[Read more…] about Top tips for your first trade show or exhibition part 1
Choosing who to use as your exhibition stand contractor can be a challenge, there are lots of different options. Here is our questions to ask when choosing the right exhibition stand contractor for you.[Read more…] about What to look for when choosing exhibition stand contractors