HETT Exhibition Stands Recap ๐Ÿ‘ฉโ€โš•๏ธ

HETT Exhibition Stands Recap ๐Ÿ‘ฉโ€โš•๏ธ

Following another successful HETT, we’re pleased to share a selection of photos from of our stands at the show! We collaborated closely with our clients to design and deliver visually appealing and well thought out stands that maximized their budgets and enabled them to reach a wide audience.

Nervecentre HETT 2023 Busy People

Nervecentre was a stand that went above and beyond at HETT this year. With plenty of technology on the stand for demonstrating their software, the space was designed for meaningful interactions with show visitors. An illuminated ceiling box acted as a way finder for the stand, beaming the Nervecentre branding across the hall. The rear lit logo, glowing keyboard podiums, and front illuminated counter all helped to create a bright and punchy space. Split carpet and wood-effect flooring created subtle zones for presentations and for meetings. A touchscreen kiosk at the front of the stand provided an immediate opportunity for interaction.

Aire Logic HETT 2023 Busy

The Aire Logic / Aire Innovate stand was a beautiful space, smartly split down the centre to provide clear areas for each brand and maximise visibility from all angles. With a large 70″ screen for demonstrations with a glowing keyboard podium, visitor interaction was key. Featuring a semi-private meeting area surrounded by branded planters, and a custom illuminated counter, the stand successfully managed the balance between space and visual impact.

Bonus fact! The Aire Logic / Aire Innovate stand had a cute Lego version of the space, allowing stand visitors to create their own mini-figure.

Lunch! Show Stand Recap 2022

Lunch! Show Stand Recap 2022

Back again with one of the highlights of our year, Lunch! Show 2022 blew it out of the park with a vast assortment of the best new and established food brands alike. This year was particularly jam-packed for us at Graphic Mill; we designed and delivered a record number of colourful and creative stands for the show.

Without further ado, and in no particular order, letโ€™s recap on some of our favourites…

Table of Contents

  1. Moju – Space Only stand
  2. Rheal – Space Only stand
  3. Califia – Space Only stand
  4. Unrooted Drinks – Space Only stand
  5. Rude Health – Space Only stand
  6. Rhythm 108 – Space Only stand
  7. Daily Dose – Shell Scheme stand
  8. Days Brewing – Shell Scheme stand
  9. Cheesies – Space Only stand
  10. Tribe – Space Only stand
  11. BONUS – Candy Kittens amnesty box

1. Moju – Space Only Stand

Both bold in colour and playful in nature, Mojuโ€™s stand at Lunch! show was a huge success. Striking printed backwall graphics made the stand pop and a basketball net added buzz to the whole surrounding area. A branded box suspended in the ceiling above the stand beamed the Moju logo across the show becoming a way finder for visitors. The counter provided a perfect base for sampling and there was even extra storage around the back of the stand.

2. Rheal – Space Only Stand

Another brilliant space which brimmed with eye-catching visual elements was the Rheal stand. Featuring a giant product bar attached to a branded box in the ceiling, a beautiful museum-piece counter lined with Rheal bars, and a huge graphic lightbox, itโ€™s easy to see why the stand was a big hit at Lunch! show. Open and inviting, Rhealโ€™s stand had multiple counters for greeting visitors and sampling, and the tall branded backwall doubled as secure storage for extra giveaway stock.

3. Califia Farms – Space Only Stand

A vibrant and bright stand for Califia, exhibiting their extensive range of barista and consumer products. The space was designed with multiple areas in mind; one for chilled sampling, one for coffee samples, and an area for sit-down conversation. With its illuminated bottle feature, 3d lettering, and punchy backwall graphics, the stand drew in the crowds and was a successful social environment.

4. Unrooted Drinks – Space Only Stand

Showcasing their range of baobab boosted supershots, Unrootedโ€™s stand at Lunch! Show was bustling with colour, product, and display features. The eye-catching backwall was lined with rustic display crates, and fruit-bearing Mirandaโ€™s head overshot the top of the stand. The bespoke cart counter welcomed visitors to the stand and the bench seating provided the perfect space for informal chats.

5. Rude Health – Space Only Stand

A colourful and bright space, Rude Healthโ€™s stand highlights their diverse Barista range of milk alternatives. With its illuminated counter logo, bold backwall graphics and coffee sampling machine, their stand proves to be a success time after time, and it will be installed again later this year at Manchester Coffee Festival.

6. Rhythm 108 – Space Only Stand

A beautiful, hand-crafted stand with Swiss cabin vibes, the Rhythm 108 space is one of the most unique throughout the show hall. With a custom-built counter to welcome show visitors, a window out to the Swiss alps, and 3d lettering on the backwall, this stand was built with love and with an attention to the little details.

7. Daily Dose – Shell Scheme Stand

A new customer to Graphic Mill, Daily Doseโ€™s shell scheme stand looked grea with its large sampling bar, seamless backwall graphic, and branded fridge. A simple stand that had a lot of impact and a clear focus on product.

8. Days Brewing – Shell Scheme Stand

Pushing the boundaries of a shell scheme space, the Days Brewing stand breathed its warehouse atmosphere through clever graphics, bespoke sampling counters, and display props. The counters were designed for indoor and outdoor use, and feature neon-like light bars to illuminate the stand.

9. Cheesies – Space Only Stand

A fabulously colourful stand for Cheesies at Lunch! Show, with bold visual elements and great branding. We have to start with the giant lips on the counter – these were as big as we could make them and are quite the sight in real life! Other highlights include the illuminated logo sat on top of the stand, and some bright and punchy backwall graphics. The stand also features a hidden storage area around the back.

10. Tribe – Space Only Stand

Tribe returned to Lunch! show with a vibrant and open space, featuring sampling podiums, a spinning prize wheel and a huge Tribe logo on top of the backwall. The stand is both inviting and social, encouraging visitors to come and chat, and maybe win a prize too!

Bonus: Candy Kittens sweet amnesty box

We loved working on this awesome amnesty box for Candy Kittens. Place your โ€œnastyโ€ sweets into the box, press the light up button and get some Candy Kittens instead! Built to the Graphic Mill high finish quality and designing to split down onto a pallet easily, we look forward to seeing it used again next time!

Whatโ€™s the difference between a Shell Scheme and Space Only exhibition stand?

Whatโ€™s the difference between a Shell Scheme and Space Only exhibition stand?

Two terms that will come up a lot when youโ€™re first booking your exhibition stand are shell scheme and space only. So what is a shell scheme, how does it differ from a space only, and whatโ€™s the difference between the two?

What is a Shell Scheme exhibition stand?

Rude Health Shell Scheme Stand Design at Bodypower

You may have noticed that shell schemes are more expensive per square metre. Thatโ€™s because when you purchase a shell scheme, youโ€™ll get a lot of the stand structure included in the cost. Youโ€™re provided with a basic framework which you can clad with graphics, a floor covering, usually carpet, and often a power socket included in the price.

Shell schemes work out less expensive than space only stands as theyโ€™re restrictive on what can be built. They have a smaller footprint with height constraints, and youโ€™ll most likely be neighboured to one or more show exhibitor. The shell structure can be clad with graphics, but youโ€™ll have to be careful not to mark the structure in any way or risk fines from the show organisers.

Depending on what youโ€™re looking to achieve however, a shell scheme can be the perfect compromise between budget and a strong brand impact. Weโ€™ve worked with a lot of brands to create effective shell schemes stands over the years – check out our case studies for inspiration.

What is a Space Only exhibition stand?

A space only stand is an empty space that your exhibition stand will be built on. Youโ€™re not provided with any structure or power like a shell scheme stand but you can build whatever you want within the show guidelines. Starting with the floor finish through to what lighting will illuminate the space, every element of the stand has to be considered.

The benefit of a space only stand is that you can build a bespoke space, tailored to your exact needs. Important layout features such as zones for meeting or demonstrating products can be designed to meet your needs and objectives for the show. Youโ€™re also able to build spaces that can reach up to 4 metres, and even higher with rigged branding boxes!

Ritter Sport at NCS

By building a custom modular stand in a space only plot, the layout can be reconfigured for future shows, and the graphics and furnishings can be reused. This saves on your budget in the long run and is an environmentally responsible solution. Our stock of Aluvision modular framework is the perfect adaptable structure for our stands and it’s the best way to design eye-catching reusable spaces that look great.

Tonys at ISM 2020

For a complete space only brand experience, island stands are standalone spaces with no neighbours competing for attention. Theyโ€™re often positioned in the prime hall locations and have better access to the stand from every angle. These spaces are designated for the top players at the show and as such, are the most expensive to purchase per square metre. Note that space only stands also require more paperwork to be completed, including stand build plans and risk assessment method statements. We’ll take care of this for you as part of our project management service, so there’s nothing to worry about.

What is a Shell Scheme and Space Only Key Takeaways

When comparing the difference between shell scheme and space only exhibition stands, the main points are:

  • Shell schemes are easier to manage and are an inexpensive option, whereas space only stands often provide more visual impact and can be tailored to your needs.
  • Shell schemes are more likely to have neighbours competing for attention.
  • Space only stands have less restrictions on what can be built than shell schemes, and you can even build up to 4 metres high for more punch at the show.
  • Branded rigging boxes suspended from the hall ceiling are usually reserved for space only stands.
  • It’s worth remembering that the bigger your stand, the more kit you’ll need to store at the end of the show, and transportation costs will be higher.

Now that you know the differences between a shell scheme and space only exhibition stand, you can make an informed decision on what works best for your brand. For stand inspiration and further information, check out our case studies, or get in touch for a free stand consultation.

Get started with a free creative exhibition stand design

We’ll start with a 30 minute video call then you can leave it to us.

Our talented exhibition architects will create a custom exhibition stand design for you. We’ll then work with you to refine the design until you are 100% happy.

All stand designs come with a competitive quote with full breakdown of the project.

Prefer a call or email? You can reach us on

+44 (0)800 4647974 or [email protected]

Upcoming Events

Youโ€™ll find us at these upcoming shows.
Event not listed? Get in touch to see if we can help.

Sept – Dec 23

๐Ÿท Speciality & Fine Food Fair โ€“ 11-12 Sept

๐Ÿ‘ฉโ€โš•๏ธย HETT Showย โ€“ 26-27 Sept

๐Ÿซย Lunch! Showย โ€“ 27-28 Sept

๐Ÿ Casual Dining Show โ€“ 27-28 Septย 

๐Ÿ  Homebuild & Renovating Show โ€“ 22-24 Sept

๐Ÿทย Low2NoBevย โ€“ 2-4 Oct

๐ŸŽˆ Employee Benefits Live โ€“ 3-4 Oct Last few spaces!

๐Ÿ“ฑย Restaurant & Bar Tech Liveย โ€“ 10-11 Oct Last few spaces!

๐Ÿฅกย Restaurant & Takeaway Innovationsย โ€“ 10-11 Oct Last few spaces!

๐Ÿงช Lab Innovations โ€“ 1-2 Nov Last few spaces!

โ˜• Manchester Coffee Festival โ€“ 18-19 Novย  Last few spaces!

๐ŸŒฑ Plant-Based World Europe โ€“ 15-16 Nov Last few spaces!

๐Ÿ’ผ The Business Show โ€“ 22-23 Nov Last few spaces!

๐Ÿ’ป Women of Silicon Roundabout โ€“ 22-23 Nov Now booking

๐Ÿ’ง Floodex โ€“ 22-23 Nov Now booking

๐Ÿ”ฌ IDSc โ€“ Nov Now booking

Jan – Apr 24

โœ Bett Exhibition โ€“ 24-26 Jan

๐Ÿฝ Food Drink Operations โ€“ 22-23 Jan

๐Ÿฌ ISM Show – 28-31 Jan

๐Ÿ‘ฉโ€โš•๏ธ Digital Health Rewired โ€“ 12-13 Mar

๐Ÿท Northern Restaurant & Bar โ€“ 12-13 Mar

๐Ÿ’Š Future Health Innovations โ€“ Mar 

๐Ÿ• International Food & Drink IFE โ€“ 25-27 Mar

๐Ÿฝ HRC Exhibition โ€“ 25-27 Mar

โ™ฟ Naidex Show โ€“ 20-21 Mar

๐Ÿ’„ In-Cosmetics Global โ€“ 16-18 Apr

๐ŸŒฑ NOPEX – 14-15 Apr

โ˜• London Coffee Festival – 2024

๐Ÿซ National Convenience Show – 29 Apr – 1 May

๐Ÿ‘ฉโ€๐ŸŒพ Farm Shop and Deli Show – 29 Apr – 1 May

May – Aug 24

๐Ÿ’ป Learning Technologies โ€“

๐Ÿš† Railtex

๐Ÿ’ผ Accountex London

๐Ÿ‹๏ธโ€โ™€๏ธ Elevate Show

๐ŸŒฎ Taste of London

๐Ÿ” Infosec Show

๐Ÿน Imbibe Live